BUS 508 Complete Course Assignments

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BUS 508 Complete Course Assignments

BUS 508 Week 3 Assignment 1

Assignment 1: Corporate Responsibility and Marketing Strategies
BUS 508 Week 6 Assignment 2
 
 
Assignment 2: Human Resource Strategy
Due Week 6 and worth 200 points
Assignment 3: Promotional and Advertising Strategies
Due Week 9 and worth 240 points

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BUS 508 Complete Course Assignments,

 

BUS 508 Week 3 Assignment 1

BUS 508 Week 3 Assignment 1

Assignment 1: Corporate Responsibility and Marketing Strategies
Due Week 3 and worth 240 points
Use the Internet to research the Apple Corporation, its current position and reputation regarding ethical and social responsibility, and the strategies that it currently employs to market its products.
Write a six to eight (6-8) page paper in which you:
  1. Examine Apple’s current position on the company’s ethical and social responsibilities, and determine whether or not the company has met these responsibilities. Provide two (2) examples that support your position.
  2. Determine the impact that the publication of ethics and social responsibilities violations made by Apple’s suppliers has had on Apple’s reputation. Support your response with examples of the impact in question.
  3. Suggest two (2) methods that Apple can utilize to ensure that its suppliers adhere to wage and benefits standards going forward. Justify your response.
  4. Determine whether or not you believe that Apple’s customers would be willing to pay more for its products if Apple had to increase selling prices in order to provide better wages and benefits for suppliers’ workers. Provide a rationale for your position.
  5. Analyze Apple’s current overall marketing strategy. Recommend two (2) actions that Apple can take in order to improve its competitive advantage in the global marketplace. Support your response with examples of instances where your recommendations yielded the desired results.
  6. Use at least five (5) quality academic resources in this assignment. Note: Wikipedia does not qualify as an academic resource.

 

 

BUS 508 Week 6 Assignment 2

BUS 508 Week 6 Assignment 2

Assignment 2: Human Resource Strategy

Due Week 6 and worth 200 points

Use the Internet to research the Best Places to Work (http://www.greatplacetowork.com/).  Select two companies from two different industries on the Fortune 100 list.

Write a four to six (4-6) page paper in which you:

  1. Compare and contrast the two (2) industries you have identified in terms of size, products, services, customers, economic and regulatory environment.
  2. Describe the mission, vision, values and core business practices of each of the companies you selected.
  3. Determine from your research, at least two (2) HR strategies the company uses to ensure they acquire the needed talent to support their mission, vision, values, and core business practices. Provide support for your findings.
  4. Suggest at least two (2) HR strategies that could promote a competitive advantage for each company within their industry. Provide a rationale for your position.
  5. Use at least four (4) academic quality resources in this assignment.Note: Wikipedia does not qualify as an academic resource.

https://hwacer.com/Tutorial/bus-508-week-6-assignment-2/

 

 

BUS 508 Week 9 Assignment 3

BUS 508 Week 9 Assignment 3

Assignment 3: Promotional and Advertising Strategies

Assignment 3: Promotional and Advertising Strategies

Due Week 9 and worth 240 points

Select one (1) of the following categories of products to research: sports apparel, automobiles, home furnishings, or televisions. Use the Internet to research at least two (2) companies within the selected product category. Take note of the leading companies in this product group, as well as the types of marketing, pricing, and consumer-oriented promotional strategies that these leading companies within the product group use.

Write a six to eight (6-8) page paper in which you:

  1. Compare and contrast the promotional strategies used by two (2) different companies for a similar product within the category that you selected.

https://hwacer.com/Tutorial/bus-508-week-9-assignment-3/

  1. Recommend two (2) ways in which a company within the selected product group could use marketing information to differentiate itself in the marketplace to gain an advantage over its competitors. Provide a rationale to support your recommendations.
  2. Propose two (2) uses for consumer-oriented promotions that could assist a company in both the short and long term for the product group that you selected. Provide a rationale for your response.
  3. Analyze the strategic manner in which the leading company in this product group has made its pricing decisions by using one or more of the four (4) pricing objectives. Suggest two (2) actions that other companies within the same product group may take in order to differentiate themselves and gain a competitive advantage. Provide a rationale for your response.
  4. Determine the most effective advertising medium for a company in the selected product category. Support your response with two (2) examples of the effectiveness of the chosen medium.
  5. Use at least five (5) quality academic resources in this assignment. Note: Wikipedia does not qualify as an academic resource.

Your assignment must follow these formatting requirements: